news

MediaCom named Agency Network of the Year at Festival of Media Global Awards 2020

MediaCom named Agency Network of the Year at Festival of Media Global Awards 2020

MediaCom has been named Agency Network of the Year at the Festival of Media Global Awards 2020. The agency took the crown at an online ceremony on Thursday 1st October.

This is the third time in four years that MediaCom has taken the top prize at the Festival of Media Global Awards. Successes in 2020 included eight Gold, four Silver and five Bronze trophies, with MediaCom India’s Sons Share the Load campaign for Ariel winning two categories.

Brands involved also includes Always, Head & Shoulders and KLM, with 12 brands and eight offices contributing the trophy haul. The agency also had 43 shortlisted entries.

The Festival of Media Global Awards recognise excellence in media thinking around the world and celebrate the most innovative and effective work.

The results maintain MediaCom’s good form at global award ceremonies. In the last three years it’s also been named Global Agency Network of the Year by Cannes Lions, WARC and Campaign, among others.

On the wins, Nick Lawson, MediaCom’s Global CEO, said: “This is a fantastic result that reflects the hard yards that our teams put in every day delivering world class insight, strategy and execution for all our clients around the world.”

MediaCom’s full list of winners is as follows:

Gold

Agency Network of the Year: MediaCom

The Effectiveness AwardHead & Shoulders Say it Proud, MediaCom Indonesia

Impact Award: Always Rabbi Bot, MediaCom Israel

Best Use of Digital Media – Mobile: Always Rabbi Bot, MediaCom Israel

Best Use of Digital Media – Technology: Fenistil Online skin analysis tool CheckDerm, MediaCom Russia

Best Launch or Relaunch Campaign: KLM – We Are An Airline, MediaCom Germany

Best Integrated Campaign: Ariel – Sons Share The Load, MediaCom India

Best Communications StrategyAriel – Sons Share The Load, MediaCom India

Silver

Best Use of Digital Media – Technology: Voltaren, Osteoscan, MediaCom Russia

Best Use of Traditional media – Print and Publishing: Lloyds Crossword Clues, MediaCom UK

Impact Award: Pantene, BrAIds of Strength, MediaCom Israel

Best Integrated Campaign: Pantene, BrAIds of Strength, MediaCom Israel

Bronze

Best Direct to Consumer Marketing Campaign: Voltaren, Osteoscan, MediaCom Russia

Best Campaign for a Celebration, Observation or Awareness Campaign: Gillette, Second Shave, MediaCom Thailand

Best Use of Digital Media – Social Media: Paddy Power: Save our Shirt, MediaCom UK

The Effectiveness AwardGet Direct and Get Going, MediaCom USA

Best Campaign for a Local Brand: Vitamilk 55 Provinces, MediaCom Thailand

Next
MediaCom named Uber’s global media agency of record
Previous
Debbie Kemp, Chief People Officer at MediaCom US Discusses Diversity in a Roundtable with Voray