Aaron Francois discusses his career in agency at Rising Star’s panel discussion at 4A’s Decision Conference

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At the 4A's Decision Conference, Aaron Francois, Integrated Communications Supervisor and founder of For US, BY US an Employee Resource Group at MediaCom U.S., and alumnus of the 4A’s MAIP program discussed his perspective on success, challenges, and barriers in agencies.

Lead by Reema Elghossain, VP of the 4A’s foundation, the discussion on Rising Stars’ Perspectives featured three young agency professionals in the early stages of their careers.

When asked about his perspective on maintaining data integrity and adapting to the changing media landscape, Aaron had this advice to give,

“Make sure you are checking the data. Do your due diligence. You are a reflection of the work you put out which is why it is important to value your work.”

See the full line up for the 4A’s Decision Conference here.

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