Hello. We are the MediaCom North Group

Paul joined MediaCom as Regional head of Digital in 2011, launching and developing our specialist digital offering i-Lab. Paul then progressed to MD of our Manchester office, overseeing its growth and evolution into a market leader for digital activation (recently voted Drum’s 8^th most respected digital operation in the UK) and growing D2C clients and dot.com brands. He also led the acquisition and integration of digital transformation specialists Code Computerlove. Paul is COO of our North operation (Leeds, Manchester, Birmingham and Code Computerlove) and has overseen its growth to the largest regional network and integration with our UK operation helping deliver One MediaCom.

A great example of this is our newly launched UK Google Practice, where we have organised all our data, engineering, CRO/UX, PPC, SEO and programmatic capability into one community that is at the forefront of how we ensure our clients use the Google ecosystem to grow their businesses powered by 1^st party data.

Nicola has worked in media for 26 years and is experienced across planning, negotiation, product development and management - with a real focus on digital.

She joined MediaCom eight years ago as a Digital Board Director in iLab, having already helped build the largest Northern digital agency proposition at that time. She was integral to the growth of iLab and the digital proposition we offer clients today.

In her current role as Managing Director of MediaCom North Group and Google Practice UK, she is responsible for the smooth running of the agency and ensuring our clients receive impeccable service.

Nicola is a fully accredited personal performance and corporate coach and has a keen interest in training and development. Her passion in supporting the EXCO achieve People First, Better Results involves a focus on providing a fantastic working environment for our people.

Simon has been in the media industry for over 25 years, starting his career in the display sales department of the Bradford Telegraph and Argus after university. Following a short career in ad sales, he moved quickly through a variety of media agencies until he joined the Leeds based independent agency Brilliant Media in December 1999 as an Account Executive. Brilliant media was acquired by MediaCom in December 2011 and by that time Simon was a Board Director. Simon continued working in the Leeds office becoming the Managing Director in 2016 and was asked to also oversee the Birmingham office in June 2020. Simon lives near Ilkely in Yorkshire with his wife and daughter.

Matt joined MediaCom in 2011 with over 20 years’ experience in the media industry, including positions at ITV, Sky & media agencies.

In his current role as Group Managing Director - Commercial & Trading, he is responsible for delivering commercial and trading excellence across the MediaCom North Group. He oversees contractual obligations, negotiations and compliance for our vast portfolio of clients, all media audits as well as managing trading agreements with MediaCom UK, GroupM and media partners.

His sector experience spans online businesses, retail, motors and gaming.

Marcus has worked in media for over 25 years, and has spent the last 20 years developing, building out and running performance-based propositions for several of the UK’s leading agencies including MediaCom, Carat, MEC Wavemaker, Universal McCann and Mindshare. ​

Marcus prides himself on working with accountability-based clients in a creative way, to help create bespoke solutions that will generate cut-through and stand out, which in turn leads to increased profitability. Marcus has worked across a plethora of sectors including financial, gaming, fashion, mail order, ecommerce, FMCG, furniture, travel, motors, healthcare, health & beauty, home furnishings, charities and personal injury law. ​

Kerry joined MediaCom in 2017 as Head of Investment, having previously spent 19 years at Dentsu working in various positions across planning, buying, trading and commercial. Her role now expanses the three regional office which form MediaCom North Group to ensure consistency and alignment with the UK team. Since joining, she has amalgamated and structured the investment team around client centric teams to deliver holistic campaign planning and activation to deliver the Seeing the Bigger Picture vision. With the constant changing media landscape, it is crucial that our clients and agency team feel that they are being navigated through such change and Kerry's experience and extensive senior media owner relationships helps deliver this. Kerry also leads the social committee and organises our social calendar with some unforgettable summer, end of year parties and social events.

As her two daughters are grown up, she ensures that she has time to be a great mentor to our wider team and teaches the occasional yoga session. Her passion to bring new talent into the industry has seen MediaCom develop partnerships with local universities, and will become an even bigger area of focus in the new academic year.

Tony is a founder at Code, and specialises in embedding better digital capability in organisations and promoting digital evolution for business change.

Louis founded Code in 1999, and has positioned himself as a digital leader in the north specialising in cross-platform strategy and UX.

Rob has worked in the digital industry for 20 years, leading on product strategy for many of our client partners.