MediaCom Edinburgh appointed to handle Scotmid’s media planning and buying

Scotland’s largest independent co-operative, Scotmid, have selected MediaCom Edinburgh to be their Media agency.

MediaCom who have a wealth of experience in retail will now represent this much-loved Scottish brand.

Scotmid Chief Executive John Brodie said: “We’re really excited about forming this partnership with MediaCom and about the results that we can achieve together. Our primary aim from the partnership is to engage positively and effectively with our members and customers through our campaigns as part of our refreshed marketing strategy.”

Elaine Jervis, Board Director at MediaCom Edinburgh said “We are thrilled to have been appointed by Scotmid Co-operative. They have such a fantastic group of brands, with real purpose behind them. Working with the team at Scotmid has already been a genuine pleasure and we are all looking forward to helping them grow their businesses even further.”

MediaCom Edinburgh will now be responsible for planning and buying all their UK media for Scotmid, Scotmid Funerals and Semichem.

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