It was a great night for the agency at last night's Media Week Awards as MediaCom picked up 12 trophies in total.
MediaCom collected more awards than any other agency, including the most golds (with 7Stars and Vizeum), 5 silvers and 4 bronzes. These wins further demonstrated the scale and variety of brilliant work that has been delivered in the past 12 months across all media channels and specialist functions.
MediaCom had enjoyed a strong performance going into the night with 20 shortlisted entries.
The stunning success was built on work for clients including Cancer Research UK, Sport England, NHS and Shell.
The Media Week Awards recognise and celebrate leading innovation, creativity, outstanding insight and real business impact in advertising. These wins maintain MediaCom’s excellent performance in all media awards competitions and is a testament to the hard work and effort the team continues to demonstrate.
The awards went to the following MediaCom Campaigns:
International Campaign: Universal Pictures – Sing
Small Collaboration: Cancer Research UK (with Channel 4) – Live from Inside the Human Body
Use of Data for Audience Buying: Sport England – This Girl Can
Small budget Media Idea: Cancer Research UK – Live from Inside the Human Body
Medium budget media idea: Shell – Waze partnership
Econometrics: Tesco Mobile
Use of Audio: National Counter Terrorism HQ – Action Counters Terrorism
Long-term strategy: NHS – Missing Type
Large budget media idea: Sport England – This Girl Can
International Campaign: Deutsche Telekom – Lenz
Small budget Collaboration: Shell – Waze partnership
Long-term strategy: Snickers