18 AUG 2022
MediaCom APAC appointed as Media Agency-of-Record in Indonesia, Thailand and Vietnam for Lazada Group
MediaCom announced that it has been named Media Agency-of-Record for Lazada, Southeast Asia’s pioneer eCommerce platform, in Indonesia, Thailand and Vietnam. Scope includes both offline media planning and buying and the contract commences on August 1st 2022.
“We are thrilled to partner with Lazada. Bringing MediaCom’s scaled excellence to a brand that reaches so many consumers every day in Southeast Asia is incredibly exciting. Our people are up for the challenge of accelerating growth in the region and look forward to bringing our team’s high energy to the fast-paced Lazada team.”