
We are a global media agency with a difference

Philosophy
Seeing the Bigger Picture means that our network of 8,000 people help our clients look beyond the boundaries of traditional media to uncover new ideas and unlock growth. We challenge conventional thinking to build, optimise and drive our clients’ businesses forward at scale, as well as leading our industry in critical areas such as equity, inclusion and sustainability.

Partnerships
Collaboration with our WPP and GroupM networks, as well as our clients’ agency partners, is key. This gives us access to the richest data sets and expertise in the world, allowing us to work in increasingly agile ways to provide a full scope of robust and innovative solutions to deliver exceptional results.

People
We’ve invested in People First, Better Results for over two decades – it’s the lifeblood of our agency with equity and inclusion at its core. It means going above and beyond to provide full person wellbeing and career growth for everyone – allowing our talent to maximise their potential both personally and professionally.

Technology
Everything we do is underpinned by our award-winning digital and technology capabilities. Our world-first planning platform, The System, unites our people giving us the ability to provide consistent, data-led solutions for every client. We harness our deep relationships with technology partners to create campaigns that deliver unrivalled results.
Cookie Neuralyzer
Men in Black is 8 years old. In Turkey’s fast-moving consumer culture, that’s ancient! Our challenge was to make the franchise relevant and exciting for today’s cinema-goers.
See moreHow we do it
Bringing together media and creative to drive brand relevance and growth
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Harnessing technology and talent to unleash growth through digital transformation
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Data and technology experts delivering transformative products and services
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Business-to-business marketing powered by EssenceMediacom
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