MediaCom is The Content + Connections Agency.
At MediaCom, we believe everything is
connected. And that means a media agency has to think and operate
in an entirely new way.
MediaCom is The Content + Connections
Agency, working on behalf of our clients to leverage their
brands' entire system of communications to step change their
We have a unique approach to planning
and buying across Paid, Owned and Earned media which can optimise
our clients' entire system of content and connections, not just the
individual channel silos.
For us, "Content" is the fuel for
high-performing systems. This means any form of consumer messaging
that connects brands to their consumers, whether that is TV, press,
radio, events, partnerships, branded content, social, search,
mobile or new technologies. "Connections" is how we guide the
content around the system. It's about having a clearly defined
distribution strategy, ensuring there are no dead ends or wastage
resulting from disconnected content.