Monday, 03/10/11

MediaCom: One of the best media agencies in Australia

MediaCom comes joint first in RECMA qualitative evaluation

Business Review Week Australia

MediaCom has been recognised as one of the best media agencies in Australia according to the latest RECMA qualitative evaluation. The assessment, which identifies MediaCom as the best agency in Australia alongside Mitchell & Partners, awards points based on a series of criteria such as competitiveness, momentum, resources and client profile.

Both MediaCom and Mitchell & Partners - who both earned 22 points in the rankings system - were given a "dominant" agency status, and were classified as "successful" in terms of pitching. In the breakdown of points, MediaCom topped Mitchell & Partners in terms of competitiveness and momentum, and also scored highly in terms of resources and client profile.

RECMA, the Research Company evaluating the Media Agency Industry, revises its Qualitative Evaluation four times a year.